Week 5 Post one




After reviewing the about us on both websites in set one "econobum", and "justcheapdiapers" there are several differences that were extremely clear. Econobum is a cloth diaper company who is looking to create and expand the green concept by applying it to diapers, traditionally we usually know brands such as pampers and buggies and once those are soiled we toss them. However, Econobum is targeting the earth conscious customers who would like to play their part in helping to reduce their impact on the earth. Their website was appealing and modern as you would expect a "green" company to look like. 

Justcheapdiapers on the other hand is exactly what the name implies its a website dedicated to providing the cheapest diapers with decent quality. They are providing the diapers that we are used to (disposable) and are most likely targeting thrifty moms who are looking to save some money by cutting costs.  I do believe that there are crossover customers you may have some thrifty moms who are also earth conscious and by washing the reusable diapers may be able to save money by not purchasing new ones. As for the Econobum customers crossing over to Justcheapdiapers I believe it can happen, for instance, Earth conscious moms and dads may want some diapers they can utilize while they are out so they don't have to carry around a soiled diaper to take home and wash. 

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